Outbound/Inbound

A good line from Sumana:

Marketing is an outbound chore that increases the frequency of inbound inquiries.

This sums up a lot of my aversion to being visible (and easily reachable) in online spaces right now. There’s a negligible line between “marketing” and “posting photos on Instagram” (irrespective of what those photos show) because my work and my online selfhood are largely the same. If people remember that I exist, they might send an inbound inquiry. “Inquiry” here can mean anything from a simple heart emoji in response to an Instagram story, to a complex email asking for advice. Both elicit the same sense of panic: someone needs something from me, and I don’t have what it takes to give it to them.

What’s worse is that I often don’t even have what it takes to tell them I don’t have what it takes.

This is embarrassing. I feel shame around it. I know a lot of people deal with it! But I feel shame all the same.

The other thing I catch myself thinking about is that this is totally a Me Issue. I mean, yes: I can make direct requests that people not message me in certain places. I can turn off comments. I can ask loved ones to let me make the first move in initiating conversation. But I’m not sure that’s actually the solution I want.

I want a list of readily available texts or emails I can send that let people know where I’m at without needing to draft them from scratch when I have no spoons to do so.

Take the little autoresponder texts that Apple offers when someone’s trying to call you: “Sorry, I can’t talk right now.” “I’m on my way.” “Can I call you later?” I finally found the menu to change them to something in my own voice the other day because I was so sick of going through the same cycle: getting an incoming call, thinking “AAAAAAAAA I CAN’T TAKE THIS RIGHT NOW,” looking at the available autoresponder texts, thinking “UGH THESE ARE ALL TERRIBLE AND ROBOTIC,” and then taking the call despite not being in the right place to do so.

And of course by the time the call is over I’ve forgotten about finding the menu to change the text response options.

It’s the tech equivalent of only remembering that you need to buy a new shampoo bar while you’re in the shower and unable to do so.

Anyway, I’ve had some truly delightful inbound inquiries lately. I don’t want them to stop. But I do want to build more internal trust around this: that I’ll respect both my own time and other people’s when I step into conversation.

Turncoat

“I’m so tempted to just go—not tell anyone, just load everything up and leave.”

She narrows her eyes.

“Can we unpack that for a minute?”

Maybe I protest too much, but it’s not what it looks like! I’m no thief in the night! I’m not trying to desert my friends! We do all our socializing on Zoom these days anyway—what difference does it make?

But the truth of the matter is that I want to up and go without any fanfare because I’m dreading the endless cycle of small talk. Why should I keep telling people when the first thing out of anybody’s mouth is “Is it permanent?” and I have to throw my hands up and do the same dance over and over yelling “I don’t know, is anything?!” 

The shock in people’s voices also nags at an ongoing pattern of worry: that I have somehow neglected my duty to Keep Everyone Informed.

This happens often: the people closest to me are surprised when I share things that I think I’ve been talking about non-stop, but it turns out I’ve just been thinking them very loudly for a very long time. Not the same thing.

But it is exhausting to always be informing on myself. If I share a thought in progress and then change my mind five more times before coming up with a decision (common), I condemn everyone else to the same vicissitudes of anxiety and overthinking that I’m busy contending with in my own head!

And then even when I have come to a decision, there’s still so much performing. There I am hemming and hawing for the benefit of communicating to other people the complexity of the situation and how I came to this decision and all the factors at play and before I know it I’ve bought into my own mummery. I’m believing the hype that this is terribly difficult and I am terribly conflicted—oh woe is me!—when perhaps if I am quiet and listen only to myself and act only for myself it turns out not to be so difficult or conflict-laden after all.

My word for the year is “flow; or, the sensation I get in the center of my chest when I watch footage of starling murmurations” which, yes, isn’t just one word, but it is a word plus a feeling, or a word distilled from a feeling, which I think still counts. Maybe counts more.

So I am flowing downhill to Ojai. Swimming upstream through my own history to land back where I started. I’m grateful that the blogging urge rekindled when I was down there last summer, because I can see it in my own paper trail—the rightness of this.

I don’t know how to tell everyone, but I do know that tomorrow morning when I am driving south with a car full of unread books, I will feel light, and I will be singing.