The Owl Neck Problem

[Apparently I drafted this in April of 2021 and never posted it? Found it this morning while searching for something connected to the introduction to my 100 Day Project, which I’m planning to launch sometime in the next couple weeks.]

I gave a lot of talks in 2016, and the one I usually point to is the Big One at XOXO in September, but much earlier in the year I was in Viborg, Denmark for my second stint of teaching at The Animation Workshop. At the time I was feeling very much in love with having an online community, as evidenced by this screenshot from the talk:

Lucy giving a lecture in front of a projection screen that says "I used to loathe the very notion of social media, but I've grown to love it."
hollow laughter

I find myself wondering if this is some kind of cicada-esque situation. Six years of being a dedicated luddite, six years of being a massively social and enthusiastic online extrovert, six more years of burying myself in a nice, quiet, mud flat and then emerging to abandon my chitinous shell and begin the cycle anew.

But I think it’s more complicated than that.

All these thoughts I’ve been having lately about social media and going away from it and coming back to it and then hating that I’ve come back to it but also wondering if I can sustain my career without it has me reflecting on this conversation I had with doreen in May of 2020.

The talk wasn’t actually about the experience of being a creator on social media, but when I was reading doreen’s book Deviced, a concept that really leapt out at me was the idea of having an internal vs. external locus of control. Turns out I’ve been remembering the definition incorrectly. The term technically applies to the degree of control we feel we have over the outcomes of our actions. Having an internal locus of control translates to a sense of personal agency, feeling like your efforts matter, that kind of thing. Having an external locus of control generally means you feel like the universe is largely random and all your efforts will come to naught, regardless of what you try.

The way it had lodged in my brain was more to do with feeling like I could validate my own efforts, which is what I was writing about yesterday. I talked about not wanting to “give away that kind of power.” What am I talking about there?

I’m good at social media. I mean, not in the growth-hacking sense, but in the “sharing enthusiastically and consistently over time in order to welcome people into my process and build meaningful connections” sense. So far it has served me extremely well. I’ve built a career that’s largely self-determined, raised a lot of money to make things I’m proud of, and gotten to go on amazing expeditions and meet incredible people all around the world.

The danger is figuring out where to draw the line. Historically I haven’t been “good at social media” because I’ve gotten a degree in digital marketing or taken endless online workshops or adhered to a rigorous schedule. I’ve been good at it because my goals and behaviors and socio-physical traits have happened to align with the ways these platforms work.

The two words I’ve kept coming back over the past year are reminders and permission. Social feedback reflects the self back to the self. I need reminding of who I am, and I need permission to take the next step. To feel brave or foolish enough. And, ideally, I would like to be able to give those things to myself. Throughout Deviced, doreen is really diving into that concept: how we seek the type of self-soothing we’d usually learn to cultivate in ourselves on the external playing field of social media, and how that can create a distorted sense of self.

I don’t find myself drawn into the manic cycle of posting and scheduling and refreshing and responding because I think my efforts don’t matter. Far from it. I fall into that hole because I come to feel like they’re the only thing that matters. That the only thing standing between me and building the crowdsourced career of my dreams is effort. (But, crucially, it has to be effort expended by me. There is no room in this mental model for the idea that other people might champion my work when I’m not in the room. This is why hearing anyone say “Oh, I told my friend about your book” or “I was just thinking about this thing you wrote/said a few years ago…” is so deeply meaningful. I genuinely struggle to understand that any of this endures.)

doreen says:

“[…] we must tell ourselves the truth about how our interactions in digital space may shape our unconscious assumptions about communication in general and how they might lead us to act in ways that don’t get us what we need or want.”

I was trusting the process, rolling along with the understanding that as long as I kept sharing what caught my eye, things would work out. It felt like being a toddler learning to run away from my parents, looking back over my shoulder less and less, but whenever I did look it was because I was worrying that they might not be there the next time I turned around, because I could only keep running if there were still people standing behind me.

Social media asks the toddler to become owl-like, constantly cranking her own head around 180º, permanently craning towards her source of validation, unable to orient herself towards her own goals because she can never let the audience out of her sight. 

When is it going to be enough?

I think a lot of what I’m testing with the harebrained scheme I have for sharing my Very Private 100 Day Project from 2020 is the idea that I actually do have enough people in my corner who will trust me to make…whatever I wanna make. Small, weird things.

A vote of confidence in financial form.

An ever-increasing spiral of enoughness.

A moving target.

Artist Brain/Worker Brain

Still wrestling with how to write up this post demystifying the money behind my book deal. It’s unearthing some real discrepancies in how I want to talk about this stuff on the internet. I think the fundamental problem is that I have two brains. Or two selves. Two wolves. Y’know. Whatever you wanna call it.

The Artist part of my brain is drawn to gift economies, to trust-based models of community and mutual support, to play and movement and exchange. The Artist likes living in the space of thinking we already have enough, and that art can serve its highest role in society if it exists beyond the constraints of financial exchange. The Artist has also, so far, done a pretty good job giving things away for free and then managing to receive financial support for them in a roundabout way that feels almost, but not quite, entirely unlike Capitalism.

The Worker part of my brain, on the other hand, (especially the Worker that exists under Capitalism) is concerned with the business of enoughness, but that enoughness is often tied to needing more. The Worker sees how creative freelancers are getting the short end of the stick and is feeling utterly insane watching herself behave as if it’s all we’re allowed to ask for. The Worker wants fair wages and paid time off and benefits. Fewer barriers to entry and better conditions. The Worker wants unionization. The Worker is angry.

When I start talking about the ludicrously low amount of compensation afforded to creators through publishing’s advance system (even in instances where an author lands a “good” advance!), I feel like I’m operating from a place of lack. A world of scarcity. And it’s hard to tease apart how much of that feeling is productive. There’s a real sense of not wanting to sound ungrateful—or worse, petulant. But I also can’t help but be furious when I think about how many people—people without a decade of work behind them, or a relatively stable monthly draw from Patreon, or a forgiven PPP loan from the government, or a family to move in with (even if that move comes twinned with a new identity as a full-time caregiver)—cannot survive on the money publishing wants to pay them.

I don’t want to spend the next two years working on this book and nursing the bitter brew of this industry’s broken compensation system. I will probably—almost certainly—be okay. I built the scaffolding, I laid in supplies, I changed my life to accommodate this next season. It won’t be the golden field I’d let myself dream it might be, but I’ll do fine. The book might even sell enough to turn a profit down the line. But! But.

I want things to be better.

Slowly, Slowly

For many months, earlier in the Pandemic, my elementary school had a banner of this Kobayashi Issa haiku hanging outside their driveway:

O snail 
Climb Mount Fuji, 
But slowly, slowly!

The entire family had a very good time yelling “O SNAIL” very loudly whenever we drove past. It made a hard season easier to bear.1

A pen and ink illustration of a snail, moving along slowly from left to right.

As I mentioned a few weeks ago, I’ve been working on a collaborative publishing project with my friends Tara and Stefan called Tell the Turning. It’s an illustrated collection that’s very much rooted in place: a poetic celebration of flora and fauna, a compendium of walking companions, and a testament to three people finding out that they’re on the same page about the correct pace at which to make something special (slowly, slowly).

In contrast to that preference, the Kickstarter campaign we launched this morning funded quickly, quickly. It took 78 people 4 hours and 42 minutes to turn this from a book we three collaborators believe in very much to a book that will actually exist. Though her poetry’s been published in various external venues, this is going to be Tara’s first book-shaped collection of her work. When I think about the difference it made in my life and career and whole *arm waving* identity as a creator to cross that threshold, I get choked up.

It takes so few people, relatively speaking, to make this transformation possible.

I felt allergic to the idea of crafting a bunch of flashy Instagram graphics to try and plug the launch earlier today, so I just sat in a field and recorded a 7-minute video ramble on the things I love about my collaborators and how capitalism traps us with a false sense of urgency and posted that to my story instead.2 (I’m no expert at these things, but maybe you can watch it at this link? Unsure. It’s pinned on my profile, anyway.)

The Kickstarter doesn’t have to be a runaway freight train. In fact it feels nicer as something intimate, held close to the chest, tucked into a pocket, or passed to a friend.

A pen and ink illustration of a sand dollar.

I have a lot more thoughts about this whole experience (of course I do, hi, hello, I’m Lucy Bellwood), but for now I’m gonna go take a long walk. If you want to investigate the campaign and watch the goofy video I made and marvel at Tara’s work, you can absolutely do so here, but you don’t have to pledge a dime because it’s already going to exist. This is enough.

And now we get to beam at each other and go make something beautiful.

1. According to Wikipedia, the poem was used to title a novel by the Strugatsky brothers called Snail on the Slope. I only learned about the Strugatskys for the first time from Jez last year, which made this feel like a bit of serendipity.

2. Apparently Stefan watched the whole thing with his young daughter and it was the first time she’d heard anyone say the word “motherfucker”! I feel honored.